| 12 April 2024, Friday |

Fashion for Crocs continues to break records as 65 percent growth expected in 2021

 The chunky shoe-maker Crocs, have made a pandemic comeback with no doubt, as sales reported a record of $640 million in the three months to 30 June – nearly double the same period last year.

And the trend shows no sign of slowing down – the firm increased its revenue outlook for the rest of the year.

The company’s boss said there was strong demand for the shoes globally. Net income before tax grew to $190.5 million between April and the end of June from a previous $54.7 million.

Its chief executive, Andrew Rees, now expects revenue for 2021 to rise by as much as 65 percent, compared to an increase of up to 50% the company forecast in April.

“We continue to see strong consumer demand for the Crocs brand globally,” Rees said.

People have turned to the footwear company for foamy clogs to pair with their lockdown outfits.

Boosted by customers staying at home, the Colorado-based firm said on Thursday that digital sales were up 25.4 percent and make up more than a third of total sales.